An entertainment media marketeer by day , a raconteur and writer by night - Prithviraj imagines himself very often perched on an elevated rock in the hills, narrating stories to a beleaguered world. Utopia aside, Prithwiraj works for Universal Music Group, in a lead marketing role, decoding promotional strategies to introduce new music to India. But stories are where he sees himself inscribed - writing, narrating, remembering and sharing. Prithwiraj's stories are formed with elements of black humour, layers of delectable sarcasm, using the oft used slice-of-life trope, to deliver a surprise twist ending sometimes, and other times, an emotional reality.